Tag Archives: social media

Business Lessons Gangnam Style

Unless you have been living as a hermit for the past three months, (or just been really, really busy) you would have seen or at least heard of the music video Gangnam Style by South Korean artiste PSY. In a short time, this Internet phenomenon has captivated the hearts, minds and dance floors of millions of people around the world.

I got my first look at the popular dance moves while watching the ICC World Twenty20 cricket competition a few weeks ago. West Indian batsman Chris Gayle revealed snippets of the Gangnam Style during matches against Ireland and England, and then led the entire team in a spontaneous rendition as they celebrated their tournament win.

Intrigued about the origins of the dance, I checked online for more information, and was immediately captivated by the catchy tune found on YouTube. According to Wikipedia, Gangnam Style refers to a lifestyle associated with the Gangnam district in the capital city, Seoul, “where people are trendy, hip and exude a certain supposed class”. Continue reading Business Lessons Gangnam Style