Jamaica is indeed a very inconsistent country. While it is probably one of the most influential nations in the minds and hearts of millions of people around the world, Jamaica has been struggling for years with insufficient income, inadequate infrastructure and immense indebtedness.

Foreign investors will experience Jamaica as a place offering lucrative business opportunities, but local entrepreneurs often find it difficult to overcome the various impediments to business success. It almost seems like two different business worlds exist for overseas and Jamaican operators.

Jamaica is the birthplace of reggae; a tiny island that developed a musical form that has taken over the world is almost unheard of. However, we are losing out on the value of our music as overseas musicians are producing quality reggae and profiting from it in ways that locals do not.

Manufacturers in far-off regions such as Asia are making super profits from incorporating Jamaican images or the words ‘Jamaican Style’ on their products. Conversely, many of our local producers have not been able to adequately exploit the gold mine that can be found in Brand Jamaica. Continue reading Strike Gold with Brand Jamaica →